Furifu’s Textile Story

Furifu’s Textile Story


It is no exaggeration to say that the original textile is the core of furifu.

This time, I interviewed Director Nagahashi about how such textiles are created.Moreover, it has actually gone to the factory where the cloth of the furifu is dyed, and to see the process actually.

Design Process

– What kind of process is it made of furifu's unique textiles?

"Furifu textiles are designed to match the season theme.
Things and things that i was interested in in my usual daily life and travel, and the botanical art of the past, and Japanese painting.I'm trying to find motifs from many places."

In fact, flowers near the home of Nagahashi became a design source.A collection of Japanese art paintings that i collect as a hobby.This is the origin of furifu textiles!

– There is a design source in a place that is surprisingly familiar to you.

"That's right.Once the motif is decided in this way, we will simulate what kind of balance it is best to be patterned in kimonos and clothes.In addition, the image of the color scheme is inflated, and the design is decided"

Textile "Anemone" We design the yukata and the clothes in consideration of their balance such as the size and color of the pattern.

– It's certainly a different impression when textiles are actually put into yukata and clothes.
How long does the design take to be built?

"It takes about three to four months for the textile color pattern to be finalised from the start of the design project.Once the design is decided in this way, the actual textile production begins.」

So, this time, I went to a dyeing factory in Kyoto and saw the process of actually dyeing “furifu” textiles.
*I interviewed in 2019.


When they entered the factory, many craftsmen stuck to the machinery to dye the fabric, checked the color and fabric, washed the mold less than 2m in height, and worked hard.
Looking at the serious expressions, I realized that there were many people who made furifu products, and I felt that the furifuka yukata and clothes were even more adorable.

The process of actually dyeing the textile "flower picture book".I use a dyeing method called auto screen printing.After this, in order to color and fix the dye by steaming the fabric, the way to look different from the color of the finish yet.

– Do you have any specific particular scommitment stake in furifu's textile production?

"The furifu design expresses the depth of color and bleeding in 10 to 13 patterns.Because it is one color for one type, it is that 10 to 13 colors are used for one pattern.Even in simple colored textiles, the fact that they are multi-colored creates a three-dimensional feeling."

Machine with colorful ink.It's just exciting.

Furifu's Manufacturing

What is director's thoughts on textiles and manufacturing?

"Kimono is a wonderful painting.It's been 20 years since I started thinking so.
In the background of our making, there is a factory that always responds with reliable technology and quality, and there are craftsmen who reproduce the view of the world that we imagine with high sensitivity.
I think that i can express the story that the pattern has more by styling (total coordination) by considering the pattern produced by the help of the craftsman as a painting.
I am making things because I think that the attachment of the story is born, it helps the wearer to express themselves and leads to the fun of wearing it more than anything else.I would be happy if this was transmitted and the wearer’s heart moved in a nice direction.」

Director of Furifu: Ayako Nagahashi

While working as a director of Furifu, she is also active as a textile designer. She has been involved in designs in various fields, including his own brand Fruttarossa.
Instagram @aya_fruttarossa